How to make your business message more compassionate (with NVC)

Nati Beltrán on Non-Violent Communication

How willing are people to hear your message? The way you communicate will influence your relationship with others and how open they are to listen to you.

In this interview with Nati Beltrán, a Non -Violent Communication expert, you’ll learn:

*What NVC is and why now is more necessary than ever.
*How we might be using “aggressive” language without even being aware of it.
*3 Tips you can start implementing right now to improve all your business (and personal) communications…

(If you prefer to read, I’ve gathered the main takeaways here:)

Main ideas from my interview with Nati on Non-Violent Communication.

A few years ago I read a book about NVC. It sounded interesting but still I couldn’t really put it into practice.

Recently, my interest for this type of communication technique woke up again.
I know Nati from a totally unrelated topic, but as the saying goes “when the student is ready, the teacher appears”… she mentioned a course on Non-Violent Communications she was going to teach, and I jumped in.

So this interview comes after my real experience with NVC in Nati’s course.

These are the main takeaways from our conversation, (but hey, it’s so much more fun if you can listen to us!)

1- Non-Violent Communication, also called NVC, is the work of psychologist Marshall Rosenberg. He put together a system for us to understand what is happening when we relate to others.
It’s goal is to help us be more compassionate, empathetic when we communicate.

It fosters  fosters peace and harmony,

2- Sensitive people, who don’t think of themselves as aggressive, get really surprised when they discover that they may be a little bit aggressive or less compassionate than they could be….

Because our systems are violent, and it doesn’t have to be the big violence, but it is, like when things are obligatory or where things are imposed on us.

By learning NVC, we awake to a gentler and peaceful way of communicating than we thought was possible.

3- Holistic practitioners, healers, and coaches can use NVC to have a different relationship with their clients, in their marketing, and in their practice.

NVC focuses on people’s needs and most of us have all of us really share the same human needs. If you pinpoint your client’s needs it helps tremendously to create and deliver better services.

It also helps to ease out problems like, for example, when someone is upset because something went wrong with a product or you made a mistake that affected your client.

It also helps with collaborations, which is a key factor of business growth.

4- When you deeply understand your clients’ needs,  the marketing turns into something very authentic, and people resonate with that. It is about respect, respecting ourselves as well, and respecting other people. 

We respect everybody we don’t ever forget our own needs every all the needs come into the mix it becomes a process of creating together or co-creation

Three tips to get you started with NVC

  • Change your perspective. 

Instead of coming from competition and opposition, we can play a different game, so focus on collaboration instead.  Enter into a partnership mentality where everybody can win.

  • Thoughts create emotions

Watch your thoughts and see how they’re affecting your emotions. The emotions come after you’ve had the thought after you’ve had the perception. Once you notice that connection, you can start gaining more emotional control and emotional freedom. You can respond from a different place knowing you’re not a victim of events any longer.

  • Communicate facts, not interpretations.

When you’re expressing how something happened, if you’re putting in factual, observable information that’s the best, because people can relate to it and agree with it. 

By doing that you can start creating some shared perception of what happened and that’s a really good place to begin before you resolve anything.

About Nati Beltrán

Nati Beltrán supports organizations, leaders, and individuals to communicate more effectively and empathetically so that they can meet their needs and those they serve better and move in the direction of living out their values.

She uses a combination of Nonviolent Communication, participatory facilitation, and person-centered approaches to learning and organizational change.

Nati also trains people in simple and powerful communication and collaboration tools that make all the difference.

She particularly loves working with organizations and leaders that hold values of sustainability and social empowerment, as well as with individuals who wish to improve their relationships and move towards a more compassionate and connected way of living.

At the time of posting this, she is offering a free session on CNV for Quiet, Empathic Leaders. Register here:–The-Quiet%2C-Empathic-Leader

You find her other workshops in her website, She is starting a 12 month in-depth NVC programme and a 9 month NVC programme for Quiet Empathic Leaders in September. 

If you want to learn more about Nati and Non-Violent Communication, you can visit Nati’s website: and find her other workshops.