The 4 healing qualities of your message

The four Healing qualities of your message
The four Healing qualities of your message

You do transformational work.

As a coach, consultant or holistic practitioner, you guide people through a process that takes them from where they are right now to where they want to be.

And by helping people, you are fulfilling your purpose.

But you’ve probably led to believe that your work with people begins when a client shows up, when they say “yes” to working with you.

That’s not how I see it. 

Their healing begins the very moment they encountered a piece of your content:  be it an article, a video, a podcast, in which you deliver your message.

Because your message, when shared from the heart, can be a source of healing.

I’ve identified 4 healing qualities that you can infuse your message with so their transformation can begin at a much earlier stage.

The 4 healing qualities of your message

1) Hope

Your message can bring hope. Click To Tweet

As humans, we are motivated by one of these two things: moving away from pain, or towards what we want.

Hope moves us towards what we want.

If you look at your inbox or the posts you see on Social Media, you’ll notice that most of them bring us hope. They inspire us to the possibility of living a better life.

Your ideas into action tip: 

Inspire people and bring them hope with your content by showing them there is a way out of their problems, there is a path, and others have walked it before them.

But hope alone is not enough. At times, your message needs to be a source of…

2) Comfort

You can’t underestimate the healing power of your words.  Someone might come across an article or a video you’ve created, and get a much-needed comfort from it. 

Your message can be a source of comfort in tough times. Click To Tweet

I remember one day in which I was at a hospital. In an unfamiliar environment, all by myself in the waiting room, I was anxiously waiting for a family member to come out of her weekly treatment.

That’s when I noticed a sign in a corner of the room. 

It said: “Please, make yourself a warm drink. Courtesy of the AECC (Spanish Association Against Cancer),” Right below it, was a small table with everything necessary to prepare a warm drink.

I poured myself a chamomile tea, with tears of gratitude for this generous act of gentleness and compassion.

I’m still emotional remembering it. And I was hesitant about sharing this memory with you because it is so personal, but I believe in the power of our words. It wouldn’t be honest on my part to ask you to be open and speak from your heart, if I avoided doing it myself, right?.

How you can do this:

Every time you share your message, give your audience a useful tip, show your care and empathy. Respect their time and prove you understand the situation they are in.

Your message can become a source of…

3) Truth

Many holistic practitioners and coaches don’t want to be negative.

We’ve been brainwashed with this idea that we can not be honest because we create “bad feelings” and “negative vibes”.

It’s so rampant that I haven’t been able to promote one of my posts in social media because according to their policy my article could make people feel bad. (Hint: the more reason for you to sign up for my weekly ezine if you don’t want to miss any of my articles).

In my experience, it’s exactly the opposite: “Telling the truth is healing.”

What really matters is how you deliver that truth: with gentleness and compassion.

So let me give you a few truths here:

A lot of things aren’t easy.

Growing a business has never been easy. I wish I had known before.

It’s frustrating, exhausting, terrifying…and exciting! all at the same time.

But that’s ok, you know why?

Because you can do tough.

You don’t have a clue about what you are really capable of…

…with the right support, knowledge, and persistence.

How to infuse your message with Truth:

From time to time, share your own frustrations, your fears, especially once you’ve been able to overcome them.

Your audience will appreciate reading about the reality of what it takes to achieve their goals. Knowing that others who are further ahead in the road, felt exactly as we do today, it’s a complete relief!

Which leads me to the last quality. 

That your message can foster …

4) Self Acceptance

You are OK as you are. 

If you are in a situation that’s not exactly how you want it to be. It’s not because you’re unable to make it real, or because you lack what it takes or because you are being negative.

There is nothing wrong with you.

It’s just that achieving our goals takes time, effort and persistence. And the know-how, too.

Maybe, you aren’t where you want there’s something else you need to figure out, or you aren’t taking the steps that will lead you where you want to be.

Now it’s your turn to infuse your message with healing qualities.

Which of these looks like the most important, or easy, to bring forth right now? 

And again, let me use this article as an invitation for you to sign up to my weekly ezine. That way you’ll never miss any of my articles because they aren’t politically correct to social media companies.